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Lastest Editions

Kathmandu replatformed to Shopify in four months 🏔️

Jun 22, 2026

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4 min read

Kathmandu replatformed to Shopify in four months 🏔️

ATC Cheat Sheet #637: How Kathmandu ran a four-month Shopify migration, rebuilt loyalty around brand not discounts, and tests features in-store first.

Nathan Bush

Sidekick coup, Snap spectacles & South Korean dopamine 🇰🇷

Jun 19, 2026

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5 min read

Sidekick coup, Snap spectacles & South Korean dopamine 🇰🇷

Five ecommerce stories every Friday.

Nathan Bush

She scrapped a website mid-build and rebuilt it in 12 weeks ⏱️

Jun 15, 2026

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5 min read

She scrapped a website mid-build and rebuilt it in 12 weeks ⏱️

ATC Cheat Sheet #635: One Melbourne team, two global fashion brands, 50-60% open rates, and a re-engagement flow that needs no discount to convert.

Nathan Bush

From the Podcast

Subscribe to Add to Cart

Lastest Editions

Kathmandu replatformed to Shopify in four months 🏔️

Sidekick coup, Snap spectacles & South Korean dopamine 🇰🇷

She scrapped a website mid-build and rebuilt it in 12 weeks ⏱️

From the Podcast

Your weekly delivery of all the ecommerce news, trends, and insights you need. And some you don't.