Your Customers Aren't Searching Like They Used To

Lawrence analysed 21 months of data from 100 Australian ecommerce brands, alongside a separate study of 1.2 million AI referral visits across more than 600 websites. A regular speaker at Online Retailer, he's known for cutting through the noise with real data and practical advice, not assumptions or industry hype.

Nathan has hosted more than 600 episodes of Add To Cart, Australia's #1 ecommerce podcast. He's also a board member and consultant, having led publicly listed retail organisations to record growth. As host, Nathan will ensure you get maximum value to improve your SEO and AI visibility.

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