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In the meantime, here’s some recent ones you might’ve missed.

Why Amart tracks "broken promises" every week 🛏️

Jun 10, 2026

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Why Amart tracks "broken promises" every week 🛏️

The 3-day gap between the delivery date you promise and the one you hit is killing conversion. Here's how to close it.

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Email segmentation is dying. Here's what replaces it 💡

Jun 8, 2026

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4 min read

Email segmentation is dying. Here's what replaces it 💡

Pavlovian discounting, RFM switch points and why true one-to-one email is closer than you think, from three Klaviyo Champions.

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Prime panic, marketplace messes & teleprompter saviours 📺

Jun 5, 2026

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Prime panic, marketplace messes & teleprompter saviours 📺

We're about to head back into sales season. I just want to live on a farm.

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