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Archive

Prime panic, marketplace messes & teleprompter saviours 📺

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Jun 5, 2026

Prime panic, marketplace messes & teleprompter saviours 📺

We're about to head back into sales season. I just want to live on a farm.

Nathan Bush
Nathan Bush
Your disengaged list is your best segment. Klaviyo's co-founder spills 🤫

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Jun 1, 2026

Your disengaged list is your best segment. Klaviyo's co-founder spills 🤫

Why your quiet customers are worth more than you think, the pricing truth, and the one feature most brands still underuse.

Nathan Bush
Nathan Bush
Sweet discounts, deluded ducks and hockey studs 🏒

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May 29, 2026

Sweet discounts, deluded ducks and hockey studs 🏒

It's a real mixed bag this week. I'll take the black jellybeans if you don't want them.

Nathan Bush
Nathan Bush
How a 134-year-old brand went TikTok-viral in six months 👞

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May 25, 2026

How a 134-year-old brand went TikTok-viral in six months 👞

How Jess Hatzis rebuilt Betts in six months: data before creative, ruthless culling, and why eventing beats influencer deals.

Nathan Bush
Nathan Bush
Universal carts, search is reborn & 3D is back baby 🍿

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May 22, 2026

Universal carts, search is reborn & 3D is back baby 🍿

Buckle up gang. It's a Google lovefest this week.

Nathan Bush
Nathan Bush
Grant Arnott on the PE deal that cost him more than Click Frenzy 📉

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May 18, 2026

Grant Arnott on the PE deal that cost him more than Click Frenzy 📉

How a profitable, cashflow-positive business became a $10M debt spiral, and what Grant wishes every founder knew before taking investment.

Nathan Bush
Nathan Bush
Alexa Beefs, eBay Blows & Foxes Fox 🦊

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May 15, 2026

Alexa Beefs, eBay Blows & Foxes Fox 🦊

We've got more AI news than you can poke a stick at. And we actually have a lot of sticks.

Nathan Bush
Nathan Bush
Time to kill the word "digital" in retail? 💀

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May 11, 2026

Time to kill the word "digital" in retail? 💀

Freedom's Digital GM thinks the word should be retired. Paula Mitchell on running 70,000 SKUs and why it's just retail now.

Nathan Bush
Nathan Bush
Fuel surcharges, billionaire tax breaks &  creepy stylists 🩲

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May 8, 2026

Fuel surcharges, billionaire tax breaks & creepy stylists 🩲

Look, I know it sounds all doom and gloom, but the good news is that we'll all be replaced by AI soon, and we are the last true generation of retailers ever. Fun huh?

Nathan Bush
Nathan Bush
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